Distribution Planning
The Street Witness web-based software is both versatile and resourceful. Allowing you to use a starting postcode it will find all of the neighbouring postcodes
within a given radius, including the number of households in this area, which can then be added to a planned distribution.
Once a planned distribution has been agreed you still have the option to add more
postcodes. Through the ‘household and postcode planning’ page leaflet distribution
companies are able to find all the adjacent postcodes within a 10 mile radius of
a starting postcode. The results will also show the number of households within
that area. The results can then be added to the planned distribution.
This useful tool can also allow users to manually add any postcode or use the map
to find a location and add this postcode to the distribution. Alternatively, a polygon
can be drawn around a specific area and the Leaflet Management Console software
will automatically encompass all the postcodes/households within this area into
the distribution.